A New Day

The world has changed. Luxury is being redefined as we speak. It's about connecting your customer to authentic and sustainable experiences through your brand. Reaching and resonating with today's luxury customers is more competitive and complex than it's ever been. Companies need to consider alternative strategic approaches and expand their networks in order to successfully leverage their brands. Rethink. Re-Cast. Recreate. Not just your brand but your customers along the way. This is what we do (in our Jimmy Choos), this is who we are.

We are SC\PR

In 2007, we began brainstorming about unique experiences in PR and events to identify and develop a completely new approach to running an agency. Our unique offering? One stop shop: strategic multi-channel service and networks across PR and events from a global perspective.

Contemporary and chic like the brands we represent - we're SC\PR, multi-brand virtual PR and event management company based in Toronto, Canada. We don't have offices (we gave it up) because we don't like being confined to one space or market. We work whereever we are - we colonize to work. We migrate with our iPads, iPhones and laptops because we live in a wireless world.